International Conference on Intellectual Property Rights and Sports Branding
(ICIPRSB - 27)

13th - 14th January 2027 Santarem, Brazil (Hybrid Event)

Conference Programme

Tentative Conference Agenda

Explore the proposed two-day programme organised around conference-aligned SDGs and their mapped Session Tracks.

Conference Format Hybrid Conference In-person and virtual participation
Programme 2 Days 13–14 January 2027
Academic Scope 11 Tracks Conference Session Tracks
Agenda Structure 4 SDG Sessions SDG-focused technical sessions
Conference SDG Alignment 3 SDGs SDGs 8, 9 and 16
Tentative Agenda & Timings

Session timings, sequence, track grouping and allocations are tentative and subject to change. Final timings will be confirmed closer to the conference. All timings follow the local time of the conference location.

SDG-Based Agenda Structure

The conference-aligned SDGs are distributed across the four Concurrent Technical Sessions and show the conference's overall SDG alignment for each part of the programme. Session Tracks follow their own sequence and are scheduled once.

Day 01

Conference Schedule

13 JAN 2027 HYBRID
  1. 09:00 AM 09:30 AM

    Registration, Welcome Kit Collection & Virtual Check-in

    Participant arrival, credential verification and virtual lobby access.

    HYBRID
  2. 09:30 AM 09:45 AM

    Networking Tea & Digital Welcome

    Informal networking for on-site and virtual participants.

    HYBRID
  3. 09:45 AM 10:30 AM

    Welcome Address, Opening Plenary & Keynote Presentation I

    Opening of the conference and introduction to its research focus.

    PLENARY
  4. 10:30 AM 12:30 PM
    8
    SDG-Focused Technical Session I

    SDG 8 · Decent Work and Economic Growth

    3 TRACKS
    Track 01
    Intellectual Property Fundamentals in Sports
    Track 02
    The Role of Licensing in Sports Branding
    Track 03
    Athlete Image Rights and Brand Management
  5. 12:30 PM 01:30 PM

    Lunch & Networking Break

    Refreshment interval and networking opportunity.

    BREAK
  6. 01:30 PM 03:30 PM
    8
    SDG-Focused Technical Session II

    SDG 8 · Decent Work and Economic Growth

    3 TRACKS
    Track 04
    Sponsorship Agreements and Legal Compliance
    Track 05
    Media Rights and Sports Broadcasting
    Track 06
    Regulatory Frameworks Governing Sports Organizations
  7. 03:30 PM 04:00 PM

    Interactive Q&A, Day 1 Summary & Group Photo

    Closing interaction and key takeaways from the first day.

    CLOSING
Day 02

Conference Schedule

14 JAN 2027 HYBRID
  1. 09:00 AM 09:15 AM

    Participant Check-in & Day 2 Welcome

    On-site attendance confirmation and virtual lobby access.

    HYBRID
  2. 09:15 AM 10:00 AM

    Keynote Presentation II

    Expert address on the future of the conference research domain.

    PLENARY
  3. 10:00 AM 12:00 PM
    9
    SDG-Focused Technical Session III

    SDG 9 · Industry, Innovation and Infrastructure

    3 TRACKS
    Track 07
    Innovation in Sports Marketing Strategies
    Track 08
    Commercial Rights in Sports: Trends and Challenges
    Track 09
    Contracts and Negotiations in Sports Law
  4. 12:00 PM 01:00 PM

    Lunch & Networking Break

    Refreshment interval and professional networking.

    BREAK
  5. 01:00 PM 03:00 PM
    16
    SDG-Focused Technical Session IV

    SDG 16 · Peace, Justice and Strong Institutions

    2 TRACKS
    Track 10
    Brand Protection Strategies in Sports
    Track 11
    Governance and Ethics in Sports Branding
  6. 03:00 PM 03:30 PM

    Publications, Best Paper & Best Presentation Awards

    Publication guidance and recognition of outstanding research contributions.

    AWARDS
  7. 03:30 PM 04:00 PM

    Valedictory Session, Closing Remarks & Group Photo

    Conference summary, acknowledgements and formal conclusion.

    CLOSING
Conference-Aligned SDGs The conference aligns with the following United Nations Sustainable Development Goals.
8 Decent Work and Economic Growth 9 Industry, Innovation and Infrastructure 16 Peace, Justice and Strong Institutions

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