SNRI

(ICIMGCI - 27) | Hybrid Event
23rd - 24th February 2027 | Zagreb, Croatia

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International Conference on International Marketing and Global Consumer Insights
(ICIMGCI - 27)

23rd - 24th February 2027 Zagreb, Croatia (Hybrid Event)

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Call for Paper

The ICIMGCI is committed to addressing global challenges through impactful research and sustainable solutions. It brings together researchers dedicated to advancing knowledge for societal benefit. Focusing on International Business, the conference promotes research aligned with global development goals and long-term sustainability. Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Consumer behavior in global markets
  • Cultural influences on international marketing
  • Digital marketing strategies for global brands
  • Brand management in diverse markets
  • Market segmentation in international contexts
  • Emerging trends in global consumer insights
  • Sustainability in marketing practices
  • Impact of social media on consumer behavior
  • Cross-border e-commerce strategies
  • Ethical marketing in international business
  • Consumer trust and brand loyalty
  • Localization strategies for global brands
  • Data analytics in consumer insights
  • Influencer marketing in international markets
  • Challenges of marketing in developing countries
  • Global advertising strategies and effectiveness
  • Consumer protection laws across borders
  • Impact of economic factors on consumer behavior
  • Future of international marketing practices
  • Case studies of successful global campaigns
Review & Publication

All submissions will be reviewed for their contribution to global impact and research quality. Accepted papers will be presented and considered for publication in reputed platforms.

Registration

Join participants from around the world by completing your registration and becoming part of a global research community.

Publication

Accepted papers will gain international exposure through conference presentations and publication opportunities.

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