SNRI

(ICBDAMS - 27) | Hybrid Event
29th - 30th January 2027 | Zanzibar, Tanzania

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International Conference on Big Data Applications in Marketing Strategies
(ICBDAMS - 27)

29th - 30th January 2027 Zanzibar, Tanzania (Hybrid Event)

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Call for Paper

The ICBDAMS is committed to addressing global challenges through impactful research and sustainable solutions. It brings together researchers dedicated to advancing knowledge for societal benefit. Focusing on Data Analytics, Marketing, Business, the conference promotes research aligned with global development goals and long-term sustainability. Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Big data applications in marketing strategies
  • Data-driven decision making in marketing
  • Impact of big data on consumer insights
  • Challenges in big data integration
  • Case studies of big data success stories
  • Predictive analytics for marketing effectiveness
  • Ethics of big data in marketing practices
  • Tools for big data analysis in marketing
  • Emerging trends in big data technologies
  • Role of AI in big data marketing
  • Segmentation strategies using big data
  • Data visualization techniques for big data
  • Collaborative approaches to big data projects
  • Impact of big data on customer engagement
  • Future of big data in marketing landscapes
  • Big data and personalized marketing strategies
  • Best practices for big data governance
  • Integrating big data with traditional marketing
  • Consumer behavior analysis through big data
  • Innovative marketing strategies using big data
Review & Publication

All submissions will be reviewed for their contribution to global impact and research quality. Accepted papers will be presented and considered for publication in reputed platforms.

Registration

Join participants from around the world by completing your registration and becoming part of a global research community.

Publication

Accepted papers will gain international exposure through conference presentations and publication opportunities.

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