SNRI

(ICSBMPS - 27) | Hybrid Event
27th - 28th February 2027 | Al Ain, UAE

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International Conference on Strategic Branding and Market Positioning in Sports
(ICSBMPS - 27)

27th - 28th February 2027 Al Ain, UAE (Hybrid Event)

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Call for Paper

The ICSBMPS is committed to addressing global challenges through impactful research and sustainable solutions. It brings together researchers dedicated to advancing knowledge for societal benefit. Focusing on Sports Management, the conference promotes research aligned with global development goals and long-term sustainability. Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Brand identity development in sports
  • Market positioning strategies for teams
  • Influence of branding on fan loyalty
  • Case studies of successful sports branding
  • Role of sponsorship in brand positioning
  • Brand equity measurement in sports
  • Crisis management in sports branding
  • Digital branding strategies for sports
  • Impact of athlete endorsements on brands
  • Brand storytelling in sports marketing
  • Emerging trends in sports branding
  • Cultural considerations in sports branding
  • Brand partnerships and collaborations
  • Rebranding strategies for sports organizations
  • Consumer perceptions of sports brands
  • Brand differentiation in competitive markets
  • Social responsibility in sports branding
  • Branding challenges in global markets
  • The role of design in sports branding
  • Future directions in sports brand management
Review & Publication

All submissions will be reviewed for their contribution to global impact and research quality. Accepted papers will be presented and considered for publication in reputed platforms.

Registration

Join participants from around the world by completing your registration and becoming part of a global research community.

Publication

Accepted papers will gain international exposure through conference presentations and publication opportunities.

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