International Conference on Green Marketing and Sustainable Consumption
(ICGMSC - 27)

29th - 30th January 2027 Ciudad De La Costa, Uruguay (Hybrid Event)

Call for Paper

The ICGMSC is committed to addressing global challenges through impactful research and sustainable solutions. It brings together researchers dedicated to advancing knowledge for societal benefit. Focusing on Marketing, the conference promotes research aligned with global development goals and long-term sustainability. Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Sustainable marketing practices and strategies
  • Consumer perceptions of green products
  • Impact of sustainability on brand loyalty
  • Greenwashing: challenges and consumer trust
  • Marketing strategies for eco-friendly products
  • Corporate sustainability and marketing alignment
  • Role of education in sustainable consumption
  • Consumer behavior towards sustainable brands
  • Innovations in sustainable marketing techniques
  • Ethical considerations in green marketing
  • Sustainability metrics for marketing effectiveness
  • Case studies in successful green campaigns
  • Impact of regulations on sustainable marketing
  • Cultural perspectives on sustainability
  • Future trends in sustainable consumption
  • Collaborative marketing for sustainability initiatives
  • Social media's role in promoting sustainability
  • Challenges in communicating sustainability efforts
  • Consumer activism and sustainable brands
  • Sustainable marketing in emerging markets
Review & Publication

All submissions will be reviewed for their contribution to global impact and research quality. Accepted papers will be presented and considered for publication in reputed platforms.

Registration

Join participants from around the world by completing your registration and becoming part of a global research community.

Publication

Accepted papers will gain international exposure through conference presentations and publication opportunities.

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